PRESS RELEASE

Launching today on sephora.com, urbanoutfitters.com, and ardencyinn.com is MODSTER Easy Ride Supercharged Liquid Eyeliner, which contains a blend of specialty waxes, normally found only in cream and gel eyeliners, giving opaque coverage that stays on blacker, longer.

Contest: In addition, they are kicking off their first ever Instagram contest and are requesting to see your best MOD and PUNK makeup creations for a chance to win $250 in product .

Keep on reading to know the details of the contest!

ARDENCY INN INSTAGRAM CONTEST #MODvsPUNK

(JULY 1st – July 17th)

In early-1960s Britain, the two main subcultures were mods and rockers. While mods were seen aspiring to a competitive sophistication, snobbish, and phony, rockers were seen as hopelessly naive,rough, and scruffy. The mods rejected the rockers’ clumsiness and the transparency of their motivations; the rockers viewed the vanity and obsession with clothes of the mods as superficial.

The Ardency Inn Punker Collection was inspired by the darkly rimmed eyes and fierce attitude of punk rockers. The Modster Collection has its roots in the mod subculture of high fashion and all night clubs.

TO ENTER:

Follow Ardency Inn on Instagram at @ardencyinn. Post a photo of your own Mod or Punk inspired makeup creation and tag it @ardencyinn #MODvsPUNK. The first 20 posts will receive new Modster Easy Ride Supercharged Liquid Liner. The best Mod and Punk looks will each win $250 in Ardency Inn products. Entry is open to residents of the US and Canada. Winners will be announced on Instagram on July 17th.

Full terms and conditions at www.ardencyinn.com/terms